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Cpgconnect // Vol. 25: Year-End Moves, Creator Brands, and CPG Heading Into 2026
What a ride.
Dec 18
•
Zach Bingham
5
1
Cpgconnect // Vol. 24: Target Plays, $286M Deals, and New Faces Shaping 2026
We saw 500% growth projections, a 286 million dollar acquisition, a 7 million dollar launch, major talent shifts, clean-label innovation, and brands…
Dec 11
•
Zach Bingham
7
1
Cpgconnect // Vol. 23: Funding Wins, Energy Rush, and Holiday Market Plays
We got a lot to catch up on, hope everybody had a solid bfcm.
Dec 4
•
Zach Bingham
6
3
November 2025
Cpgconnect // Vol. 22: 100 CPG Brands You Should Know This BFCM
Yo what’s going on guys, happy Black Friday and Cyber Monday week.
Nov 26
•
Zach Bingham
6
Cpgconnect // Vol. 21: 7 Big Shifts Across IPOs, M&A, Wellness, and NA Beer
From Suja Life quietly prepping to go public, to Oddity pushing deeper into clinical beauty, to YETI making a $38 million bet on fitness drinkware, the…
Nov 20
•
Zach Bingham
3
Cpgconnect // Vol. 20: 7 Major Moves From Target to Whole Foods to Creatine Sticks
We had brands jumping into more than 950 Target stores, Whole Foods opening its doors to a major new player, a fresh wave of funding across wellness and…
Nov 13
•
Zach Bingham
4
1
Cpgconnect // Vol. 19: $50M Wellness Boom, Coca-Cola’s Creamy Comeback, and the Rise of Collab Culture
Cymbiotika’s $25M fundraise signals investor confidence in premium health, Coca-Cola returns with its first new holiday flavor in five years, and Laoban…
Nov 6
•
Zach Bingham
4
October 2025
Cpgconnect // Vol. 18: $30M Beverages, Sprouts Nationwide, and the Rise of Better-for-You Seasonals
From funding rounds and national retail rollouts to seasonal favorites making their return.
Oct 30
•
Zach Bingham
8
1
Cpgconnect // Vol. 17: $20B Yogurt Runs, $300M Gummies & The Rise of Mushroom Wellness
from Chobani’s billion-dollar climb to Grüns’ generational run and the rise of mushroom-driven wellness.
Oct 23
•
Zach Bingham
9
Cpgconnect // Vol. 16: Equip’s Real-Food Rebrand, Protein Sodas & Protein Pops
The wellness world is shifting from hype to heritage.
Oct 16
•
Zach Bingham
4
1
Cpgconnect // Vol. 15: Smoothie Kits, Smash Oils & the A2 Dairy Boom
Erewhon found a way to ship its most viral smoothie, Glen Powell is apparently coming for Graza, and Alec’s Ice Cream just raised $11M to push A2 dairy…
Oct 9
•
Zach Bingham
3
Cpgconnect // Vol. 14: Smucker’s Protein PB&J, Little Spoon x Target & Junkless Goes Protein
Protein arms race, Target’s biggest food launch ever, and a clean-label bar brand going big.
Oct 2
•
Zach Bingham
5
2
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