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Vol. 13: Bloom x Tandy, LMNT’s New RTD & Ben Stiller’s Soda
Bloom x Tandy are blurring the lines between candy and supplements with their new Energy Blooms, and LMNT is going mass with a slimmed-down RTD line.
Sep 25
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Zach Bingham
6
Vol. 12: Immunity Gummies, Kombucha Powder & Sprouts Shelf Wins
From protein-packed cold brew at Whole Foods to kombucha-powered hydration powders and nationwide wins for better-for-you sodas.
Sep 18
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Zach Bingham
5
1
CPG Connect // Vol. 11: Catalog Creep, Spicy Soda & Functional Firsts
We’re breaking down why more SKUs ≠ more revenue (and how brands are getting smarter with curation), plus a wave of launches and plays worth watching.
Sep 11
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Zach Bingham
6
CPG Connect // Vol. 10: AI Playbooks, $12M Shots & $43K Smoothies
Welcome back to Cpgconnect.
Sep 4
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Zach Bingham
9
2
August 2025
CPG Connect // Vol. 9: Newtopia Now Finds, 9-Figure Shakes & Billion-Dollar Brews
From Denver’s Newtopia Now to billion-dollar beverage shakeups, it’s been a week of both discovery and disruption in CPG.
Aug 28
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Zach Bingham
CPG Connect // Vol. 8: Back-to-School Buzz, Spicy Collabs & Muscle Milkshake Moves
Back-to-school season isn’t just for students, brands are hitting the reset button too.
Aug 21
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Zach Bingham
CPG Connect // Vol. 7: Creatine Crunch, High-Voltage Hydration & Fancy Fry Guys
From creatine-loaded cereal and THC-spiked seltzers to frozen fries that actually deserve the freezer space, this week’s lineup is stacked.
Aug 14
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Zach Bingham
CPG Connect // Vol. 6: Dorm Room Dreams, Ghee Queens & Soju Scenes
From college dorm rooms to national Target shelves, from ancient ingredients reimagined to Korean-inspired RTDs getting mainstream love, it’s clear the…
Aug 7
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Zach Bingham
July 2025
CPG Connect // Vol. 5: Sour Pops, Sleep Drops & The Consumer Comeback
We’re back, with a packed issue full of the brands, events, and trends shaping the second half of 2025.
Jul 31
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Zach Bingham
CPG Connect // Vol. 4: Functional Sips, Founder Stories & Snack Scale
Ever think your daily soda could do more than just taste good?
Jul 24
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Zach Bingham
CPG Connect // Vol. 3: Cod Stunts, PB&Js, and the Hummus Playbook
From wild cod to crustless PB&Js, this week’s stories are anything but boring.
Jul 17
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Zach Bingham
CPG Connect // Vol. 2: Trade Shows, Flavor is king, and Ferrero Moves
Your weekly pulse check on what’s happening across CPG, commerce, and the brands breaking through.
Jul 10
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Zach Bingham
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